I.ResearchA competitive analysis using research and data to map the landscape of an industry, company, brand, or product We examine, organize, and contextualize several studies and reports spanning various sources The research yields actionable insights that inform and shape the campaign II.Performance & OptimizationA mid-project performance review and optimization We blend various metrics across reporting and data platforms. This interweaving allows for sophisticated Insights These insights are used to refine the campaign and inform future campaign decisions III.Project AnalysisIncorporating all of the project’s data, we offer a thorough conclusion with insights and clear next steps We do a 360 examination of the campaign Using empirical evidence, we draw a roadmap for the future